On-site • Tailored for creative and communication teams • Delivered in English or Dutch • Up to 8 participants • 3 HoursBuilding Your Creative Strategy
SEO, online advertising, conversion copywriting, brand positioning, or building a visual library: these components are not standalone assets in successful campaigns. On the contrary, they all come together to maintain brand consistency across all the different touchpoints in your customer journey.
That’s where Coconne comes in: we’ve built a messaging framework that helps you easily create on-brand textual and visual assets. This framework acts as the ‘single source of truth’ to make high-converting content production effective, scalable, and cost-efficient.
How It Works ↓
The Creative AI Workflow
This diagram illustrates our 360-degree approach to AI-integrated branding. The process moves through eight critical pillars:
The Foundation: Defining Objectives and analyzing In-Market Signals.
The Identity: Establishing a unique Tone-of-Voice and a distinct Brand Vocabulary.
The Intelligence: Deploying custom On-Brand Gemini Agents to act as your brand’s digital guardians.
The Execution: Translating strategy into LoRA Concepts (technical instructions for visual AI) and targeted Messaging based on real-time Audience Insights.
Sofie will lead your session. With a decade of experience in content strategy and creation for both SMEs and global corporations, she brings a wealth of cross-industry expertise to the table. Her focus is on translating deep strategic insights into clear, compelling content that deliver results.
