A WordPress website that brings in enquiries.

Your website runs on WordPress, but the enquiries aren't coming in. Cocoon Productions finds out where your visitors drop off, builds the pages your customers are looking for and puts everything in your own WordPress. You keep full control of your website, and it starts working for you.


in 35 hours of work
Your WordPress website is up. But what does it bring in?
This is what I see most often on a small business's WordPress website. Every point costs you enquiries.
What Cocoon Productions tackles in your WordPress website.
I always start from your product: what it does, what your customer gets out of it and why they can trust you. Then I build your website around that.
Tracking enquiries
I set up conversions for your form, your phone number and your email address. That way you see every month how many enquiries your website brings in.
Menu and page structure
A clear menu with one page per service. Your visitor finds what they're looking for in two clicks.
Pages per town
A page for every town in your service area. That way Google finds you when someone searches for your service in their town (SEO).
Found in AI assistants
I write your pages so ChatGPT, Gemini and Google AI understand your business and mention it in their answers (GEO).
Copy and images
I write all the copy and create the images. You fill in a questionnaire, send photos of your projects and give your approval.
A quote page that works
A form that asks what you need and explains what happens next. Fewer drop-offs, better enquiries.
A WordPress website that brought in its first enquiry after one week.

“Can you get more traffic to my website?”
One week after launch, the first enquiry had already come in, without any ads.
Werner Goossens asked for more visitors. The analysis showed no conversions were set up and his local visibility was missing. Cocoon Productions worked in seven steps. Pick a step:
A questionnaire and conversations about the projects Werner wants to win, his service area and his customers.
Who are the competitors in the area, what do they offer and which target group is everyone still ignoring?
Which pages visitors look at, where they drop off and why no enquiries were being tracked.
A page structure with one page per service and per town in the service area.
Copy that AI assistants understand and quote, with fixed rules for frequently asked questions.
51 pages and 9 blog posts, written in the first person as Werner.
Everything placed in the existing WordPress website, with conversions set up, followed by a review of all the copy.
Reviews on Google.
First a design you approve. Then I update your website.
Two ways to get started.
Your WordPress website fully renewed in two to four weeks: 55 to 70 pages, copy and images included.
Ask for more info → Marketing package€690per month excl. VATYour website keeps growing: up to 15 new pages or articles a month, emails, social media and website management.
Ask for more info →What you'll want to know before you start.
Do I have to move away from WordPress?
No. Cocoon Productions works in your existing WordPress website, just like with Bouwwerken Goossens. You keep your domain name, your hosting and your login.
What does optimising a WordPress website mean?
Building your website so it brings in enquiries: tracking enquiries, a clear menu, a page per service and per town, copy that Google and AI assistants understand, and a quote page that makes it easy.
How much of my time does it take?
Not much. You fill in a questionnaire, we have a few conversations, you send photos of your projects and you approve the copy. Cocoon Productions does the rest.
What does it cost?
The Web Design package costs €5,760 excl. VAT, at a fixed price. Want to keep growing after that? Then you choose the Marketing package for €690 a month excl. VAT.
What is GEO?
GEO stands for Generative Engine Optimization: writing your content so AI assistants like ChatGPT, Gemini and Google AI find your business and mention it in their answers.
Shall we look together at what your WordPress website brings in today?
In a first conversation, I'll go through with you where visitors drop off and what a first step could be.

